# Recruitment Marketing Report Card

> AB&C evaluates employer brand, career sites, and job postings to identify recruitment marketing opportunities.

- Canonical URL: https://abccreative.com/hubs/recruitment-marketing/report-card
- Markdown URL: https://abccreative.com/hubs/recruitment-marketing/report-card.md

## Overview

Recruiting top talent is a critical part of business success. The Recruitment Marketing Report Card gives employers an outside expert review of their recruitment strategy.

## What AB&C Reviews

- Employer brand clarity and candidate relevance.
- Career site experience and conversion opportunities.
- Job postings, including language, structure, and search visibility.
- Recruitment marketing gaps that may keep an organization from becoming a stronger talent magnet.

## Experts

- [Shawn Kessler](/people/shawn-kessler)
- [Tara Moore](/people/tara-moore)
- [Annette DeHaven](/people/annette-dehaven)
- [Scott Bille](/people/scott-bille)
- [Todd Cole](/people/todd-cole)
- [Kgosi Kesiilwe](/people/kgosi-kesiilwe)