Aloysius Butler & Clark Wins 15 Honors from the Association of Marketing and Communications Professionals’ 2024 MarCom Awards

Recognitions include six platinum awards—the most of any agency on the East Coast—for outstanding creativity and strategy.

WILMINGTON, Del. (Nov. 18, 2024) — Aloysius Butler & Clark (AB&C), one of the largest independent full-service marketing communications agencies in the region, recently received a total of 15 recognitions during the 20th annual MarCom Awards. Presented by the Association of Marketing and Communications Professionals (AMCP)—an international organization founded to provide credible recognition of excellence and achievement in marketing and communications—the MarCom Awards annually receive thousands of entries from around the world. From the 15 entries they submitted in 2024, AB&C received six platinum awards, five gold awards and four honorable mentions. With winning entries spanning everything from television and digital PSAs to outdoor and social—for clients in industries including healthcare, public health, higher education and tourism—AB&C demonstrated the depth and breadth of the agency’s strategic and creative capabilities.

“Awards are great, but results are what really matter,” said Steve Merino, AB&C’s chief creative officer. “We’re especially proud when we can do both at the same time. Not only was our work recognized, but every campaign submitted helped improve our clients’ bottom line. That’s what it’s all about.”

Since its inception in 2004, MarCom has evolved into one of the largest, most-respected creative competitions in the world. Unlike some traditional marketing and communications award programs, MarCom submissions are not accompanied by written narratives to “build the case” for the creative execution. Instead, all work is evaluated solely on its own merit—taking into account excellence in quality, creativity, and resourcefulness.

AB&C’s 15 winning entries were judged in a highly competitive field of an estimated 6,500 submissions from dozens of countries. AB&C’s MarCom honors for 2024 include the following:

About AB&C

Aloysius Butler & Clark (AB&C) is one of the largest independent full-service marketing communications agencies on the East Coast. Proudly founded in Wilmington, Delaware, with additional offices in Philadelphia and Bloomsburg, Pennsylvania, AB&C has played a significant role in the industry for over 50 years. Our clients are regional, national and international in scope—and concentrated in five core market segments: healthcare, behavior change, recruitment marketing, consumer and specialty B2B. Learn more at abccreative.com.