Social media is a powerful way to build brand awareness and get your message out to millions. Three-quarters of the adult world is on social media every day! Here are some essential tips: Develop a strategic plan. Before engaging on social media, you need to answer two questions: Who are you trying to reach, and […]

The ALS Ice Bucket Challenge has taken social media by storm! We have witnessed friends, family, celebrities and organizations from across the nation dumping buckets of freezing-cold ice water on their heads! Our very own PR team grabbed their buckets, donated to the cause and called out the Creative department and our Philly office. https://www.youtube.com/watch?v=4Yu4r2segLI […]