Aggressive growth and new workplace model have paved the way for AB&C’s new location with open, modern office space.

Stand-out creative helps generate thousands of new memberships in January, blowing campaign goal “out of the water”. WILMINGTON, DE (March 6, 2023) — Aloysius Butler & Clark (AB&C), one of the largest independent full-service marketing communications agencies in the region, recently teamed up with Adventure Aquarium to help thousands of area families and individuals reap […]

Food insecurity is a global problem, and it’s even more apparent during the holiday season. Millions of people around the globe do not have access to fresh fruit or vegetables. So this year, we are making donations to several food banks in your name. Thank you for an amazing year—we feel truly blessed. Here’s to […]

WILMINGTON, Del. (Sept. 21, 2022) — Aloysius Butler & Clark (AB&C), one of the largest independent full-service marketing communications agencies in the region, today announced that CEO Tom McGivney will be retiring on Sept. 30, 2022. In addition, AB&C is implementing several leadership changes to ensure a seamless transition after McGivney’s departure, as well as […]

Over 6,000 square feet of office space demonstrates agency’s commitment to the city and meeting staff needs for working in the “new normal.” WILMINGTON, Del. (June 21, 2022) — Aloysius Butler & Clark (AB&C), one of the largest independent full-service marketing communications agencies in the region, today announced they have signed a lease for more […]

Agencies immediately demonstrate the creative power of their collaboration by leveraging the Cameo platform to spread the news. WILMINGTON, Del. (April 20, 2022) — Aloysius Butler & Clark (AB&C), a full-service marketing communications agency, today announced the acquisition of Mangos, an agency based in Conshohocken, Pennsylvania, best known for its strategic planning, branding and advertising. […]

Aloysius Butler & Clark (AB&C), one of the region’s largest full-service marketing communications agencies, emerged as an 11-time winner at the 38th Annual Healthcare Advertising Awards. The Healthcare Advertising Awards is the oldest, largest and most widely respected healthcare advertising awards competition.

WILMINGTON, Del. — March 26, 2020 — Aloysius Butler & Clark (AB&C), one of the region’s largest full-service marketing communications agencies, emerged as a four-time winner at the 2019-2020 Philadelphia Metro American Advertising Awards, also known as the ADDYs. Sponsored by the American Advertising Federation, the ADDY Awards honor excellence in advertising. AB&C received one […]

Agency teams up with DoubleStar, Inc. to offer nursing managers and recruiters an unprecedented online tool for assessing the cost of staffing vacancies, identifying areas for savings and formulating strategies to support profitability. WILMINGTON, Del. (January 3, 2018) — Aloysius Butler & Clark (AB&C), one of the region’s largest full-service marketing communications agencies that also […]

Acquisition turns AB&C into the largest full-service independent marketing communications agency in the Delaware Valley. WILMINGTON, Del. (Jan. 11, 2019) — Aloysius Butler & Clark (AB&C), a full-service marketing communications agency, announced the acquisition of Wilmington-based agency Caspari McCormick. As a result of the acquisition, partners and creative directors Matt Caspari and Sean McCormick, as […]

WILMINGTON, Del. — Nov. 8, 2018 — Aloysius Butler & Clark (AB&C), one of the region’s largest full-service marketing communications agencies, was awarded 17 MarCom Awards in the 2018 competition, including eight Platinum and five Gold awards. This year, the annual awards program—an international creative competition that recognizes outstanding achievement by marketing and communications professionals—received close […]

David Brond, David C. McBride, Randy Farmer and Tom Trezise join Delaware’s only public media news service. WILMINGTON, Del. (June 12, 2018) — Delaware Public Media (DPM) announced that David Brond, David C. McBride, Randy Farmer and Tom Trezise have been named to the organization’s board of directors. DPM, Delaware’s only public media news service, is dedicated to covering […]

Agency Takes Home Six Golds and Two Silvers at Awards Show Honoring Creative Excellence in Healthcare Marketing. WILMINGTON, Del. (May 11, 2018) —Aloysius Butler & Clark (AB&C), one of the region’s largest full-service marketing communications agencies, was recognized by Healthcare Marketing Report with six golds, two silvers and five merit awards presented during its annual 2018 […]

Agency Takes Home Three Golds and Seven Silvers at Awards Show Honoring Creative Excellence in Advertising PHILADELPHIA, PA (March 9, 2018) — Aloysius Butler & Clark (AB&C) was recently honored with 10 industry awards, including three golds and seven silvers, at the 2018 Philadelphia American Advertising Federation (AAF) Awards, also known as the ADDYs. The […]

Page-stopping Philly pride ad featuring an underdog Billy Penn “lovingly made by AB&C and begrudgingly paid for by Small Army.” PHILADELPHIA, PA (February 9, 2018)—They say, “to the victor go the spoils.” But one Super Bowl bet victor, Philadelphia’s Aloysius Butler & Clark (AB&C), looks forward to sharing those benefits with the entire Delaware Valley […]

WILMINGTON, Del. (February 6, 2018) — Aloysius Butler & Clark (AB&C), one of the region’s largest full-service marketing communications agencies, helped their client, Delaware Transit Corporation – DART, earn first place for “Best Marketing and Communications to Increase Ridership or Sales – Comprehensive Campaign” at the American Public Transportation Association’s (APTA) 2018 AdWheel Awards for their […]

WILMINGTON, Del. (December 5, 2017) — United Way of Delaware (UWDE) announced that David Brond, vice president and director of account services at Aloysius Butler & Clark, has been named to the organization’s board of directors. “David brings additional marketing and public relations experience to the board that is integral to our mission and vision,” said […]

Agora Cyber Charter School, St. Peter’s Health and Delaware College of Art and Design turn to the Wilmington-based agency for a range of advertising and PR services. WILMINGTON, Del. (Nov. 8, 2017) — Aloysius Butler & Clark (AB&C), one of the region’s largest full-service marketing communications agencies, recently announced the addition of three new businesses […]

WILMINGTON, Del. — Nov. 6, 2017 — Aloysius Butler & Clark (AB&C), one of the region’s largest full-service marketing communications agencies, was awarded 16 MarCom Awards in the 2017 competition, including five Platinum and six Gold awards. This year, the annual awards program—an international creative competition that recognizes outstanding achievement by marketing and communications professionals—received […]

WILMINGTON, Del. — Nov. 1, 2017 — Aloysius Butler & Clark (AB&C), one of the region’s largest full-service marketing communications agencies, recently received two awards at Ragan’s 2017 Healthcare PR and Marketing Awards. The awards program had more than 150 submissions covering community outreach, social media, public relations and internal communications within the healthcare industry. […]

WILMINGTON, Del. (June 6, 2017)— Aloysius Butler & Clark (AB&C), one of the region’s largest full-service marketing communications agencies, received three separate recognitions in the 2017 Aster Awards Competition. All three awards—two silver and one bronze—were given for AB&C’s “Better. Together.” campaign, developed for Abington – Jefferson Health. For the past 15 years, the Aster Awards […]

WILMINGTON, Del. (May 23, 2017) — Teach For America-Delaware announced that David Brond, vice president and director of account services at Aloysius Butler & Clark, has been named to the organization’s advisory board. “David brings marketing and public relations experience to the board and organization that is integral to our mission and vision,” said Teach For […]

WILMINGTON, Del. (May 16, 2017) — Aloysius Butler & Clark (AB&C), one of the region’s largest full-service marketing communications agencies, is pleased to announce that the New Castle County Chamber of Commerce has elected David Brond, AB&C’s Vice President and Director of Account Services, for its Board of Directors, effective January 1, 2017 through December 31, 2019. […]

WILMINGTON, Del. (April 10, 2017) — Aloysius Butler & Clark (AB&C), one of the region’s largest full-service marketing communications agencies, today announced that Maria Antonelli has joined the agency as a Division Director in Account Services. In this role, Antonelli’s primary focus will be working to grow and develop the agency’s B2B and B2C account […]

WILMINGTON, Del. (December 6, 2016)—AB&C (Aloysius Butler & Clark), one of the region’s largest full-service marketing communications agencies, emerged as a five-time winner at the 2016 MarCom Awards. This year the annual awards program, an international competition that has become one of the largest of its kind, received approximately 6,000 entries from some of the […]

Opening a brand-new hospital. Changing the name of a health system and physician group. Launching a new brand. Alone, each of these is a huge endeavor. But at Stamford Health, they did all three of these in the past year, and AB&C was up for the challenge. After naming AB&C their agency of record last summer, Stamford Hospital […]

Founded in St. Paul, Minnesota, in 1976, Dungarvin is a national organization of privately owned companies that are dedicated to providing high-quality, community-based support to people with varying needs. Currently, Dungarvin employs over 4,000 people who provide support to more than 4,000 individuals across 14 states. Dungarvin provides a variety of individually tailored services under the […]

WILMINGTON, Del. (October 4, 2016) — AB&C (Aloysius Butler & Clark), one of the region’s largest full-service marketing communications agencies, today announced its leadership-succession plan and a series of current and upcoming promotions. After leading the company for more than 45 years, John Hawkins, one of AB&C’s founders and the agency’s current president and CEO, will […]

Have you ever wondered how your favorite foods get their mouthwatering, finger-licking, lip-smacking delicious taste? Well, wonder no more! David Michael & Co. recently teamed up with AB&C to spread the word about their 2016 Innovation Roadshow in Philadelphia—a tasteful event designed for those who directly purchase products from or work with the food and beverage […]

WILMINGTON, Del. (September 12, 2016) — Sunoco Race Fuels, the largest manufacturer of racing gasoline in the world, launched a new website, www.sunocoracefuels.com, to make it easier to find Sunoco Race Fuels and get the latest news about Team Sunoco. Developed by ab+c Creative Intelligence, one of the region’s largest full-service marketing communications firms, with […]

WILMINGTON, Del. (July 14, 2016) – ab+c Creative Intelligence, one of the region’s largest full-service marketing communications firms with offices in Wilmington, Delaware, and Philadelphia and Bloomsburg, Pennsylvania, recently announced a new partnership with Global Learning and Diversity Partners, LLC (GLDP). A bilingual management consulting organization, the Wilmington, Delaware-based GLDP focuses on helping health systems, academic […]

ab+c Creative Intelligence recently received the 2016 Delaware Hispanic Award, presented to the agency in recognition of its dedication to developing culturally and linguistically competent marketing communications campaigns, as well as the positive and notable impact ab+c’s work has made on the local Latino community. This prestigious award is presented annually by the Delaware Hispanic […]

ab+c Creative Intelligence, one of the region’s largest full-service marketing communications agencies, with offices in Wilmington, Delaware, and Philadelphia and Bloomsburg, Pennsylvania, took home 9 awards from the 2016 Healthcare Advertising Awards. The annual competition is the longest-standing and largest healthcare advertising competition, as well as one of the 10 largest of all advertising awards. […]

Want to hear something scary for the state of Delaware? Delaware is the third-most-obese state in the country, coming in behind only West Virginia and Mississippi, with 34.4 percent of its population overweight or obese. A comprehensive, systematic review of the evidence by the World Cancer Research Fund (WCRF) and American Institute for Cancer Research […]

ab+c Creative Intelligence, one of the region’s largest full-service marketing communications firms, with offices in Wilmington, Delaware, and Philadelphia and Bloomsburg, Pennsylvania, has just named Shawn Kessler managing director of the company’s recruitment marketing practice. With the agency’s recruitment business expected to double this year, Kessler’s 15 years in the industry, depth of experience, diverse […]

Samantha Oscar, marketing manager at Wilmington-based agency ab+c Creative Intelligence, was recently honored with the Philly Ad Club’s Movers and Shakers Award. This is the first year this honor has been givien to young professionals in the marketing communications industry, who are chosen by their peers based on passion, insight, experience and dedication to the […]

As a result of our creative work with several valued clients, we were recently honored with seven local American Advertising Awards, widely known as the ADDYs. The competition, hosted earlier in March by the Philly Ad Club, annually attracts thousands of entries from top agencies of the Greater Philadelphia area. Considered the most prestigious awards […]

Looking great atop the Lit Brothers Building! ab+c was proud to team up with Susan G. Komen Philadelphia to embrace thousands of people living, working and visiting Philadelphia in the hope and excitement of the 2016 Race for the Cure. In addition to creating the captivating design, we leveraged our relationships to secure a significant […]

The Del-Mar-Va Council of the Boy Scouts of America (BSA) announced that David Brond, Vice President/Director of Account Services at ab+c Creative Intelligence, has been named to serve on the Council’s Executive Committee and Executive Board as Vice President of Marketing. “David brings marketing leadership experience to the Council’s branding and communications plans that are […]

ab+c Creative Intelligence, one of the region’s largest full-service marketing communications firms with offices in Wilmington, Delaware, and Philadelphia and Bloomsburg, Pennsylvania, today announced the acquisition of Davis Advertising Inc. of Bala Cynwyd, Pennsylvania. Davis was one of the first agencies in the country to specialize in recruitment marketing and is a leader in the […]

Winter: It can be the most wonderful time of the year, but it can also be the most dangerous—especially on the road. ab+c works with the Delaware Office of Highway Safety (OHS) throughout the year to make drivers and pedestrians aware of the state’s laws along with the dangers of speeding, driving under the influence, distracted […]

Philadelphia, PA—ab+c Creative Intelligence has been selected by David Michael & Co. to be the sole agency that will support in-house marketing efforts. A leading flavor company, David Michael—known in the industry as DM Flavors—has a rich tradition of industry-leading ideas and innovations. ab+c—working together with the DM Flavors marketing team—will help to continue that […]

PHILADELPHIA, PA (December 14, 2015)—ab+c Creative Intelligence, one of the region’s oldest full-service marketing communications agencies, recently made a major commitment to expand its footprint in Philadelphia to help build its presence in the Mid-Atlantic marketplace. ab+c officially opened its Center City Philadelphia office at 1429 Walnut Street with a major celebration on December 2 […]

From a pool of approximately 6,500 entries, ab+c Creative Intelligence emerged a winner five times in the 2015 MarCom Awards, an annual, international creative competition for marketing and communications professionals. Entries for this year’s competition were submitted from business and communications firms from all 50 U.S. states, Canada and more than 30 other countries. ab+c […]

The University of Virginia (UVA) Medical Center has selected ab+c Creative Intelligence, a full-service marketing communications agency, to assist it in recruitment marketing and media efforts. UVA joins the agency’s roster of healthcare clients that rely on strategic thinking and creative communication to recruit top talent. ab+c will provide direct recruitment, digital and traditional marketing […]

Wilmington, Del.—ab+c Creative Intelligence was an eight-time winner at the 17th annual Digital Health Awards. The competition, organized twice yearly by The Health Information Resource Center (HIRC), features 80 categories that honor the world’s best digital health resources. Classifications are: Web-based Digital Health; Mobile Digital Health Resources; Personal Digital Health Devices/Wearables; Digital Health Media/Publications; Digital […]

Wilmington, DE—ab+c Creative Intelligence has been named the agency of record for Stamford Health in Stamford, Connecticut. As a leading healthcare provider in southwestern Connecticut, Stamford Health will leverage ab+c’s experience to launch its new brand and the opening of its new hospital through comprehensive advertising and marketing programs. “We’re confident that ab+c, with its […]

Leah Haugh and Dante LaPenta made some statewide and national PR noise for ab+c Creative Intelligence. The pair won first place awards from the Delaware Press Association and the National Federation of Press Women (NFPW). Let’s see how they made it happen. Working with the Delaware Division of Public Health, the ab+c public relations team was […]

The Delaware Council on Gambling Problems (DCGP) has selected ab+c Creative Intelligence, a full-service marketing communications agency, for a public awareness campaign that links Delawareans affected negatively by gambling with services provided by the DCGP. The agency will provide website development, public relations, social media, paid media and creative services. “Our challenge is to connect […]

Wilmington, DE—ab+c Creative Intelligence won five awards at the 47th annual Jersey Awards, hosted by the New Jersey Advertising Club. Ads for three of ab+c’s New Jersey healthcare clients—Rutgers Cancer Institute of New Jersey, Holy Name Medical Center and Cooper University Health Care—were among the winners. With “Best of” as the highest recognition, the Rutgers […]

Elkton, MD—The Cecil County Health Department has selected ab+c Creative Intelligence for a public health campaign focused on opioid misuse. In an effort to link Cecil County residents with prevention, treatment and recovery resources, the agency will provide public relations, social media, website development, paid media and creative services. Funded with a grant from the […]

CHAMBERSBURG, PA—F&M Trust has selected ab+c Creative Intelligence, a full-service marketing communications agency, to develop social media and digital media campaigns. The campaigns will support the Central Pennsylvania–based financial services company in reaching its growing base of individual and business customers. “The next generation is well-established in F&M’s footprint [in Franklin, Cumberland, Fulton and Huntingdon Counties],” […]

Wilmington, DE – ab+c Creative Intelligence, a full-service marketing communications firm, has named David Brond as its new Vice President/Director of Account Services, effective June 15. He succeeds Michael Gallagher, who retires this month after 27 years at the agency. In this post, Brond will be responsible for overseeing and strategically guiding all of ab+c’s […]

Wilmington, DE—ab+c Creative Intelligence, a full-service marketing communications agency, has partnered with Zip Code Wilmington to help launch its new computer coding school in downtown Wilmington, Delaware. With media relations and digital advertising among the key components, the campaign will utilize the agency’s public relations, media, and creative teams. The school will train students to […]

ab+c Creative Intelligence is happy to welcome five new Aster Awards into our office. What do these wins mean to us? They mean we develop strong creative for our healthcare and public health clients’ advertising campaigns and websites. The Aster Awards program is an elite competition dedicated to recognizing the nation’s most talented healthcare marketing […]

ab+c Creative Intelligence is making the job application process a whole lot easier for busy physicians as VCU Medical Center becomes the first institution to include “Apply Using Doximity” functionality. ab+c recognized that most physicians were viewing recruitment-related emails and open positions on mobile devices. Thus, the agency designed VCU’s physician recruitment site – JoinVCUHealth.org […]

Wilmington, DE—ab+c Creative Intelligence, a full-service marketing communications agency, earned ten awards in the 32nd Healthcare Advertising Awards, a competition conducted by Healthcare Marketing Report. Among more than 3,700 entrants, ab+c was proud to walk away with silver, bronze and merit awards in eight different categories. According to the Healthcare Advertising Awards, entries were judged […]

Heroin addiction is not a game. But can a game alert people to the dangers of the drug? ab+c teamed up with the New Castle County Police Department and New Castle County Heroin Alert Program to create a countywide campaign that alerts youth and their parents to the dangers of falling into “The Heroin Trap.” The […]

BLOOMSBURG, PA—ab+c Creative Intelligence, a full-service marketing communications agency, has partnered with Rush University Medical Center (Chicago) on its physician recruitment efforts. The agency’s assignments include constructing a physician recruitment website and providing direct marketing strategy. “The physician population at Rush continues to grow,” says Shawn Kessler, senior strategist at ab+c. “Our recruitment marketing team […]

WILMINGTON, DE—ab+c Creative Intelligence, a full-service marketing communications agency, earned video accolades at the 2015 Telly Awards. With silver as the highest award given, ab+c won three bronze honors. The first two came in the category “Online Video—Online Webisodes, Segments, or Promotional Pieces—Health and Wellness.” ab+c won for MedStar Georgetown University Hospital’s deep brain stimulation […]

Some creative is just fun to show off. Recently we partnered with the good folks at Newark Natural Foods, a healthy foods grocery store, to help them with a rebranding effort. They plan to launch the campaign as they expand to a larger location.We worked on a brand discovery project, updated their logo and produced […]

Our Steve Merino joined Dan Levy on Bleacher Report Radio to discuss Super Bowl commercials and the creative process. What were his favorites? Hint: You’re not you when you’re hungry.  

Who’s ready for the Super Bowl … commercials? Our team has plenty to say about Sunday’s big ads. So our Steve Merino put on his best radio voice and joined Phil Feliceangeli on WDOV/WILM. From babies on roller skates to talking horses, here was Steve’s take: There are folks who just watch for the commercials themselves. Why are […]

BLOOMSBURG, PA—Tara Moore of ab+c Creative Intelligence has added “diversity specialist” to her qualifications. The account executive recently earned a post-graduate certificate in diversity studies with an emphasis on workplace and healthcare diversity. This certification comes in addition to a master’s degree in human relations. “A diverse workforce not only brings varied perspectives to the […]

WILMINGTON, DE—ab+c Creative Intelligence and The Healey Education Foundation will explore all aspects of Healey’s brand, including its graphics, messaging, tagline, marketing materials and website. With the Foundation’s evolution and expansion into new markets, Healey—known previously as The Catholic School Development Program—wants to ensure complete clarity of its mission. “Healey is already a premier change […]

WILMINGTON, DE—ab+c Creative Intelligence and MedStar Health won gold at the 2014 CardioVascular Advertising Awards (CVAA). ab+c’s work on the atrial fibrillation (a-fib) campaign for MedStar Heart & Vascular Institute earned the first-place award in the Total Advertising Campaigns category. The campaign included radio, transit, banner and print advertisements as well as patient podcasts. In […]

Jonathan Mathers, ab+c Creative Intelligence’s newest senior art director, brings his passion for stellar creative to the agency’s Philadelphia office. During his 10 years in the advertising industry, he has worked on diverse campaigns including casino accounts and soft drinks. A graduate of the Philadelphia Art Institute, Jonathan holds a BA in graphic design, and […]

Did you get the ab+c holiday card this year? No? Let’s make sure that doesn’t happen again! Just go to our contact form and we’ll have the Ghost of Christmas Yet to Come drop it off next year. He’s definitely a little scary, but put a lot of marshmallows in his hot chocolate, and he’ll lighten up. Scroll […]

Emily Desimone has joined the media team at ab+c Creative Intelligence. After completing the ab+c internship program, she accepted a full-time position as media coordinator. Emily earned a bachelor of science degree in marketing from Wilmington University. She will assist in digital analytics reporting, traditional and digital media buying and planning, and media research and […]

WILMINGTON, DE—ab+c Creative Intelligence has hired Erin Mulrooney as digital media supervisor. Erin will concentrate primarily on leading the digital media team, crafting paid media programs, and researching the newest paid media opportunities across search, display, video and social media. She will deliver campaign results by leveraging a combination of media performance, analytics and SEO. […]

Dayna Hawco becomes the newest member of the ab+c client services team. The junior account executive brings experience in account management, advertising sales and social media from her past roles with CBS Radio and Slice Communications. She is a graduate of Rowan University, where she double-majored in advertising and public relations. Dayna is driven by creativity, thrives […]

BLOOMSBURG, PA — ab+c Creative Intelligence, a full-service marketing communications agency, has begun recruitment marketing efforts with three new clients — GoHealth Urgent Care, Synchrogenix and University of Colorado Health. GoHealth Urgent Care and Synchrogenix will take advantage of ab+c’s full gamut of recruitment marketing services, including messaging through placements. For University of Colorado Health, […]

PHILADELPHIA, PA—Pennoni Associates Inc. has selected ab+c Creative Intelligence, a full-service marketing communications agency, to conduct initial work on a brand discovery and development initiative, which will help Pennoni prepare for its 50th anniversary celebration in 2016. “Pennoni is an uncompromising leader in its industry and we are thrilled to have it as a marketing […]

BLOOMSBURG, PA — MCV Physicians Administration at Virginia Commonwealth University Medical Center named ab+c Creative Intelligence, a full-service marketing communications agency, as its physician recruitment partner. ab+c will conduct an employment branding discovery initiative and create a physician recruitment website for the Richmond, Virginia, medical center. Operating from the agency’s Bloomsburg, Pennsylvania, office, senior strategist […]

Explaining a Deep Brain Stimulation (DBS) procedure is best left to the experts. But promoting the life-changing benefits of the procedure is easy when you have the proof. We interviewed patients of MedStar Health who underwent DBS and created two 30-second TV spots telling their stories. The spots focus on the life-altering — and even […]

WILMINGTON, DE — ab+c Creative Intelligence was named the marketing and advertising agency-of-record by the Multiple Sclerosis Association of America (MSAA), a leading resource that focuses on improving lives for people living with MS through vital services and support. “MSAA is an outstanding organization that is doing great things for people across the country with […]

When AtlantiCare originally established their corporate brand, the theme “Taking You Well Into The Future” became the expression that captured the brand experience. Since that time, the organization has grown significantly. It has fulfilled its promise of wellness with many programs and initiatives. But the marketing leaders had questions. Was the brand still relevant? Did […]

Abby is a recent grad of Tyler School of Art, Temple University, with a BFA in Graphic & Interactive Design (2014). Abby has joined the team to shake things up in the design and interactive world. “Design is the perfect combination of communication and art that allows you to solve problems in a creative way. […]

WILMINGTON, DE — ab+c Creative Intelligence, a full-service marketing communications agency, is now the agency of record for Newark Natural Foods. As the organic grocery store moves to its new, larger location (also in downtown Newark), Newark Natural Foods asked ab+c to undertake its rebranding effort. “Not only is Newark Natural Foods a wonderfully run […]

We recently launched a skin cancer campaign for the state of Delaware that included two testimonials — Samantha’s story about how she lost her 28-year-old husband Brett six months after he was diagnosed with stage 4 melanoma, and Terri’s story about the seven surgeries she had on her face after years of indoor and outdoor […]

PHILADELPHIA, PA — Philly Bread is the inaugural Philadelphia business winner of the Lightning in a Bottle Competition, which was announced in a live awards ceremony held on Thursday evening at the Quorum at the University City Science Center. The competition for city businesses was the brainchild of ab+c Creative Intelligence, a full-service marketing communications […]

PHILADELPHIA, PA — ab+c, a full-service marketing communications agency, earned gold, silver and bronze at the Health Information Resource Center’s 16th annual Web Health Awards. ab+c’s website for Westside Family Healthcare’s Celebrate 25 Years campaign won the gold award. The Delaware Office of Highway Safety’s DUI prevention campaign and the American Nurses Association’s NDNQI® site both […]

Pull up your favorite beach chair, grab a drink with a little umbrella in it and take a look at some tourism creative from, you guessed it, those cool characters at ab+c.                

WILMINGTON, DE—In honor of the legendary Rev. Roberto Balducelli, the 2014 St. Anthony’s Italian Festival Cultural Committee will honor Dr. Jack Varsalona with the Rev. Roberto Appreciation Award. Father Roberto, a beloved figure in the Wilmington community for more than half a century, died last year on the eve of his 100th birthday. St. Anthony’s […]

WILMINGTON, DE — St. Anthony of Padua will host its 40th annual Italian Festival, beginning Sunday, June 8. For 2014, the Festival is highlighting the Ascoli Piceno, a town in the Le Marche region of Italy. Many Italian-Americans in the St. Anthony’s Parish and the Wilmington area can trace their heritage to this region. The […]

Bear, DE — Traditionally held in July, the St. Elizabeth Ann Seton Family Carnival will now open on Monday, June 9, and run through Saturday, June 14, at 345 Bear Christiana Road in Bear. On-site admission is $5 for ages 13 to 64, free for seniors, and free for children under the age of 12 […]

Abington Health, a healthcare system with locations throughout Montgomery and Bucks counties, conducted research showing that consumers and employees had low awareness of the advanced and complex services available throughout the system. After many brainstorming sessions and concept meetings, Abington Health and ab+c found a solution to the problem and the “Power” campaign was born. We designed […]

  PHILADELPHIA, PA — The Lightning in a Bottle Competition is gaining momentum in Philadelphia. The competition is searching the city for businesses that can help Philly grow, and offering a free year of marketing services to the winner. Current entries reflect a wide spectrum of industries. Businesses with a viable product, an innovative way […]

The healthcare team here at ab+c is feeling like Matthew McConaughey when he accepted his best actor awards this year. While we didn’t win an Oscar or a Golden Globe, we (and our client partners) did win the prestigious Best in Show at the 31st Annual Healthcare Advertising Awards and a Judge’s Choice award at the 2014 Aster Awards. In […]

Half of all cancers can be prevented. People can start by learning what they can do to stay healthy. ab+c Creative Intelligence — working with the Delaware Division of Public Health (Cancer Division) and the Delaware Cancer Consortium—developed a website called Healthy Delaware to help Delawareans test for and prevent cancer. Visitors answer a series […]

WILMINGTON, DE — ab+c Creative Intelligence, with offices in Wilmington, DE, Philadelphia, and Bloomsburg, PA, is now a Google Partner. Achieving Google Partner status required the agency to pass certification in AdWords, demonstrate mastery of Google’s certification exams and show an “active and healthy” book of business. “Our digital media team has the expertise to […]

Download a PDF of this info-graphic. Senior Emergency Department and End-of-Life ab+c developed and executed a public relations campaign to raise awareness of St. Joseph’s Regional Medical Center’s specialized Senior Emergency Department and end-of-life services. Over an 18-month period, local and national media covered this campaign, which included a series of media relations pieces, media […]

Philadelphia, PA — ab+c Creative Intelligence, a full-service marketing communications firm, wants to identify the next great business idea originating from a Philadelphia-based company. The agency’s “Lightning in a Bottle” competition seeks entries from companies located within the city limits that have a game-changing product or service ready to go to market. Entries will be accepted […]

PHILADELPHIA, PA — ab+c Creative Intelligence, a full-service marketing communications agency, came home with gold and silver from the 2014 ADDY Awards. The agency won gold in the “Campaign — Single Medium Campaign” category for its Choose Health Delaware videos. The silver came courtesy of ab+c’s Agency Match Game in the “Creative Services and Industry […]

Last year, Delaware recorded less than 100 traffic deaths for the first time since 1963. ab+c and Delaware’s Office of Highway Safety have been working on numerous initiatives — from curbing aggressive driving to pedestrian safety — to drive that number down even further. Recent campaigns include Click It Or Ticket, which has helped increase […]

ab+c welcomes financial industry veteran Ed Ianni to our team. He brings more than three decades of experience in financial services, banking, wealth management, business development, marketing communications, risk management, law and insurance. Ed also serves as an advisor in both the public and private sectors, successfully helping clients grow their businesses, capital and economies. He […]

WILMINGTON, DE — ab+c Creative Intelligence, a full-service marketing communications agency, and four of its clients won a combined seven awards at the 35th annual Telly Awards. With silver as the highest award given, the agency took home seven total awards: one silver and one bronze with Delaware Office of Highway Safety; one silver and […]

WILMINGTON, DE — Following a national search, To-Jo Mushrooms selected ab+c Creative Intelligence as its new marketing agency. Among other services, ab+c will perform brand positioning, website redesign, retail customer engagement and public relations for the Avondale-based mushroom grower. ab+c and its business-to-business marketing team won the account despite being the only contending agency outside […]

Star® Roses & Plants gained fame by introducing the world to the best-selling Knock Out® Family of Roses and Drift® Roses. The company asked ab+c for help engaging customers and other consumers online with relevant content throughout the growing season. This year’s successes included drawing more than 12,000 visitors to the brand’s blog and increasing Facebooklikes by 315%. Working […]

The state of Delaware has seen a marked increase in seat belt usage during the past year. In fact, the use of seat belts statewide rose from 88% in 2012 to 92% this year. A Delaware Office of Highway Safety campaign developed by ab+c has helped move the state closer to its goal of having […]